WHAT TO POST & WHEN

What will my current followers respond to? What will gain my business new followers? What am I doing?

Instagram can feel like a mystery, especially when you don’t have much experience. Trial and error is the best way to learn, but who has time to post 50 posts that fail? Maybe you’re already in the trial and error phase and getting downhearted because nothing seems to be working. I’m here to take away that stress and give you post ideas that are proven to work.

REALITY CHECK: If you’re starting a brand new Instagram account, cut yourself some slack. It takes time to build up a following. Don’t compare yourself to other new accounts. You never know who is buying robot followers. And DO NOT buy followers. It will come back to bite you in the end in the form of a shut down account or brands who refuse to partner with you. There are apps that companies use to tell them how many real versus robot followers an account has. Lots of robot followers = an untrustworthy brand/company.

You do not need fancy cameras or lighting to create photos and videos that gain

WHAT TO POST - 3 TOPICS THAT GET ENGAGEMENT

  • Behind the Scenes: People want to relate to your business. They want a human connection. Even if your business has no direct contact with it’s customers it’s important to show the people or routines that happen behind the scenes.

    IDEAS

    • Feature an employee each month. Take a behind the scenes video